Tuesday, October 6, 2009

Justin's Bag of Tricks



1. CFC Acceptance Package
2. NFB Mediateque
3. Cologne
4. Stride Gum
5. Glasses Cleaner
6. Business Cards
7. Blank DVD
8. 1 Sock
9. Card for Screenwriting Labs
10. Time Magazine "Your Brain; a Users Guide"
11. "Zero to Hero; Digital Strategies"
12. Australian Fast Thinking Magazine
13. Apple Mouse, iPhone charger etc.
14. MyMenu client Research
15. Eye Weekly
16. Economist
17. Messenger Bag

So I would like to point out that upon looking at my bag full of items, I feel a little misrepresented. Yes, there is an Economist magazine, yes there is a Mad Men article, yes there are gimmicky supermarket paraphernalia. Unfortunately, I've had to acquire these items if I would like to operate in the 21st century in the digital realm. Maybe I feel fortunate enough to have some opportunities which will fund some other projects that I'd like to do. Sometimes I feel like I'm selling my soul way to early in my career. But the way that I look at it is that this is all just practice, and an opportunity to fine tune my organizational, research, analytic, client management and applicable digital skills (ie. filming, writing for the internet, digital strategy) so that I can grow into a solid skillset and resources to allow me to do the projects that I'd like to do that has a postive message.

Everybody seems to be drinking from the same digital kool aid, whether its marketers, advertisers, filmmakers, game developers, artists, writers, politcians each with their own interpretation of what the internet and digital media can provide for them. I think of it as neglect if not to consider the holistic approach that each of these agents have attempted and experimented within the digital media environment.

If digital media is an amalgamation of diverse backgrounds and tendencies, than it would be our job to have the understanding of each approach and synthesize each perspective into an overarching viewpoint.

The timing of the products within my bag are quite a bit more commercially driven, but thats just because I haven't been able to load in my Juxtapoz, Communication Arts, Wired, Simulation and Simulacra and my copy of the Lovely Bones.